Good morning. It’s まさきん.
While I was making plans to eat out, a Rakuten Gurunavi banner caught my eye. It’s a campaign where you earn points just for booking online and showing up. It runs until the end of August, so I’ve put together a summary.
What kind of campaign is this?
In terms of the campaign types I covered before, this one is close to a limited-time points-back offer. No contract is required. The only conditions are making a reservation and actually visiting.
The campaign is called “Rakuten Gurunavi Toku Toku Matsuri!” You can check the details on the campaign page.
It runs from July 1 to August 31.
Up to 400 points for a dinner booking and visit
You book a participating restaurant for a dinnertime slot. When you visit, the reservation/visit points and the campaign points are added together.
The cap is up to 400 points per booking. That breaks down into 200 reservation/visit points and 200 campaign points. The number of points seems to vary by restaurant.
Another notable feature is that points are added for every person in your party. For example, if you book for 20 people and all 20 show up, it looks like credit builds up for each of them.
However, there is an overall cap of 20,000 campaign points. So it doesn’t keep growing forever.
You must enter the campaign in advance. You need to agree to the terms and complete your entry before the date and time of your visit.
Gurunavi is part of the Rakuten Group, just like Rakuten Mobile. While you’re earning points on eating out, it might also be a good time to rethink your phone bill. If you switch, you can get up to 14,000 points through my referral. If you’re interested, take a look.
Clicking this opens the Rakuten login page. Once you log in, you’ll see the campaign details.
What I found a bit confusing
The example given for the 20,000-point cap was a little complicated. Apparently it assumes you make 5 bookings of 20 people each, for a total of 100 diners. For everyday dining out, that’s probably a scale most people won’t reach.
There was also a note that the cap may differ for those with an Organizer Rank. It’s probably a good idea to check which category you fall into beforehand.
There’s also a prize draw. Just by entering, you have a chance at an Okaimono Panda thermal tumbler, with 100 winners. It seems your odds double if you book through the app.
Things to check before you sign up
Point amounts differ from restaurant to restaurant. It’s safer to check the conditions for your chosen restaurant before booking.
There was also a note that some coupons have exceptions on visit dates. It’s a small detail, so make sure you don’t miss it.
After entering, it seems you’ll start receiving the Gurunavi email newsletter. If you’d rather not get more emails, keep that in mind before you sign up.
I’ve also written about how your return rate changes depending on where you use your points in this article. It might help when you’re deciding how to use the points you earn from eating out.
Update (September 1, 2026): This campaign ended on August 31. A follow-up autumn version, where 300 winners are drawn to receive 10,000 points, started on September 1. The format has changed from accumulating points to a prize draw, so be sure to check it out too.
Summary
This campaign offered up to 400 points for booking and visiting a restaurant through Gurunavi. As long as you remember to enter, it looks like a nice little bonus on your usual meals out.
Conditions and dates may change. If you’re thinking of joining, always check the latest information on the official website.
Sorting out my dining points got me thinking about my phone bill too. With Rakuten Mobile, you can get up to 14,000 points through my referral when you switch. If you haven’t yet, take a look.
Clicking this opens the Rakuten login page. Once you log in, you’ll see the campaign details.
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