Good morning. It’s まさきん.
I was browsing the campaign list on Rakuten PointClub when a banner for “Rakuten Mart” caught my eye. I knew the name, but I had never actually used it. I got curious, so I looked into the details.
What type of campaign is this?
Using the campaign types I sorted out before, I would put this one close to the “perks for new users” category. No contract is needed. The only requirement is that it is your first order.
Rakuten Mart is basically an online supermarket where you can order groceries and household goods. One notable feature is that only orders placed through the app count.
1,000 points for your first order
This campaign runs for a limited time, from August 3 until the morning of September 1. It is only for people using Rakuten Mart for the first time.
There are three conditions. You need to enter through the campaign page, it has to be your first time using the service, and you need to place an order of 5,000 yen or more through the app. The amount is judged tax-included, excluding shipping fees.
The reward is 1,000 points. These are limited-time points, and they are expected to be awarded around the end of October. They expire on November 30, which felt a bit short to me.
Rakuten Mart is part of the Rakuten Group, just like Rakuten Mobile. While you are collecting points, it might also be a good time to rethink your phone bill. If you switch through my referral, you can get up to 14,000 points. If you are interested, check this out too.
Clicking this opens the Rakuten login page. Once you log in, you’ll see the campaign details.
What I found a little confusing
You need to pay attention to how the order amount is judged. Whether you reach 5,000 yen is based on the amount before coupons or points are applied. It is not the discounted amount, so you may need to order a bit more than you expect.
There was also a catch in who qualifies. The campaign assumes you are using Rakuten Mart for the first time. If you have ever placed an order before, even once, you probably will not qualify.
One more thing I noticed is how often this runs. The campaign page also listed the next scheduled run. It seems this is not a one-off, but a campaign that comes around repeatedly.
What to check before you sign up
It does not seem to matter whether you enter first or order first. However, both the entry period and the ordering period end on the morning of September 1, so it is safer to take care of both early.
On the topic of collecting points in general, I wrote an article earlier about how the point rate changes depending on where you use your points. It may be useful as a reference for the pitfalls common to campaigns that require entry.
Summary
This campaign gives 1,000 points to people using Rakuten Mart for the first time. No contract is needed, and you can meet the conditions just by placing an order, which I found pretty easy.
That said, there were some fine-print details about how the order amount is judged and who qualifies. I think it is a good idea to skim the details on the official site before signing up.
Conditions and campaign periods may change. If you are thinking of signing up, please be sure to check the latest information on the official site.
This campaign also got me to take another look at other Rakuten Group services. Phone bills in particular have a big impact on household budgets. With Rakuten Mobile, switching through my referral gets you up to 14,000 points. If you have not looked into it yet, give it a quick check.
Clicking this opens the Rakuten login page. Once you log in, you’ll see the campaign details.
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